Polyvore is a startup that allows web shoppers pull their favorite items from any online store and then also allows mixing and matching them for creating personalized outfits online. These creations of users can be shared on the site. Users can also buy the items of their creations.

Polyvore is seeing rapid growth. About 6 million unique visitors per month visit the site.

Polyvore has a virtual styling tool which allows users to mix and match products from any online store to create fashion collages, which are known as “sets.” These collections can also be embedded in other sites.

Polyvore has recently partnered with brands like Calvin Klein, Lancome, Barney’s, Marc Jacobs, Zappos and the Gap. Now users of Polyvore can create branded collages and share and buy from. These brands are using Polyvore’s technology to host contests for users. The revenue comes from the partnerships and also from affiliate fees when users buy.

Now, users of Polyvore can share their “sets” using Facebook and Twitter. According to Polyvore, about 30,000 sets are created daily. The startup was launched in 2007.

Weardrobe is a similar site that allows users to capture and share the street style of web users, which was recently acquired by Like.com

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